Note: Over the next months I’ll be posting interviews with a number of key members of the Cicero team here and on my LinkedIn account. Stay tuned!

What brought you to Cicero Group?

Geoff WinegarBefore I joined Cicero, I worked as an engineer in a number of different labs where I researched ways to improve the viability of various clean energy sources. I was fascinated by the science and motivated by the prospect of contributing to the global effort to mitigate the effects of climate change, but I recognized that a world-scale impact was unlikely to result from my test tube-scale experiments. I saw in Cicero Group the opportunity to acquire a toolbox of versatile business skills that I could combine with my already-deep experience in data-driven sciences to drive impactful change. Cicero is already a thought leader in several industries that make essential contributions to society including healthcare and education—As I learn and leverage Cicero’s strengths in these areas, I will also apply them to develop solutions to the challenges facing growth of clean energy technologies.

What kind of projects are you working on right now?

I am currently helping a couple different health care providers collect and analyze data to identify ways to better satisfy patient needs without increasing costs. I am also condensing trends among users of one of the nation’s largest mass transit organizations to develop means of increasing ridership—a great way to reduce carbon emissions!

What are you reading?

I grew up in a family that referred to The New York Times as sacred and scriptural—and I think only half-jokingly. I love the NYT, but Al Jazeera is my go-to source when I want to find out what’s going on outside of the U.S. As for books, I just finished reading Liar’s Poker a couple weeks ago, and realized I needed to quickly finish one of Michael Lewis’ other exposés of the financial industry (The Big Short) before I go watch the movie.

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Now, what are you reading for fun?

I love learning languages, and reading foreign books is one of my favorite ways to retain them. I recently finished Le Petit Prince—I was surprised a kid’s book ended up sitting near the top of my list of all-time favorites—and am now diving into O Alquimista.

What is the best part about working at Cicero?

Diversity of both the people with whom I work and the projects on which I work. I love that I could be working on a political poll with an economics expert one week, and on a nonprofit initiative with someone who has a PhD in neuroscience the next. It also doesn’t hurt that we often get access to fun events, such as Michael Lewis’ discussion with Doug Fabrizio here in Salt Lake a couple months ago.

If you could help all your clients understand one principle or strategy, what would it be?

You don’t have to be Facebook, Google, Amazon, or LinkedIn to have tons of data that could be helping you make or save money. If you don’t feel like you have tons of data to start with, you probably haven’t done enough to collect and structure it.

Connect with Geoff.

Author

Randy Shumway

Randy Shumway founded Cicero Group (www.cicerogroup.com) in 2001. It began humbly, with four people working out of Randy’s house. At the beginning of 2017, when Randy stepped down as CEO, Cicero had grown to a highly-respected, global management consulting firm. In 2016, Randy was awarded Utah’s Lifetime Accomplishment and CEO of the Year in recognition of his professional accomplishments. In addition, since 2010, Cicero has repeatedly been recognized as one of the Best Companies to Work For, Fastest Growing Companies, and Best of State.   Randy’s vision in founding the company was for Cicero to reside at the crossroads of data, strategy, and transformation, with Cicero helping organizations make and implement better decisions by harnessing the massive amounts of information increasingly available. During his more than 17 years at Cicero, Randy has led multiple strategy, transformation and operational excellence engagements for Fortune 1000 clients as well as non-profits and government entities. His experience spans such sectors as High Tech, Telecommunications, Life Sciences, Manufacturing, Financial Services, Non-Profit, Government and Education. Today, Randy continues to serve as the Chairman of the Board. And he is still actively involved in the company, leading the Strategy and Transformation practice at Cicero along with leading the firm’s social impact private equity subsidiary. Prior to starting Cicero Group, Randy was an Executive Vice President and Managing Director at Answerthink (Nasdaq: ANSR), a 2,500-person global consulting firm. Before completing graduate school, Randy worked for Bain & Company and Dow Chemical. Randy is the Economic Advisor to Zions Bank. And he is an Adjunct Professor of Strategy at the University of Utah David Eccles School of Business. Randy is on the corporate board of Snowhite and of Angoss Software (TSX: ANC). He chairs the Governor’s Taskforce for Utah’s Workforce (Dignity of Work), serves on two state appointed boards – Utah Economic Council and the Education Excellence Commission – and serves on such volunteer boards as PPRC, Southern Utah University, and the Salt Lake Chamber of Commerce. He is a prolific author in the Deseret News and in Forbes regarding effective education and economic public policy. Randy obtained his MBA from Harvard Business School, graduating with highest academic honors (Baker Scholar). He earned a bachelor’s degrees in International Business from Brigham Young University. He speaks Mandarin Chinese, having lived in Taiwan for two years as a volunteer Christian missionary. Randy is married to Maureen Shumway and is the father of five. Maureen has a Bachelor of Science in Nursing and a Master’s degree in Early Childhood Development. She is a medical oncology nurse at Huntsman Cancer Institute. The Shumways live in Salt Lake City, Utah.