Insights & Publications

Cicero Institute is our center for sharing knowledge, research, and thought leadership. Cicero Institute publishes data-driven industry insights to help drive success and improve efficiency in a fast-paced and challenging marketplace.

Trend Scouting: Driving Innovation Through Understanding Unforeseen Needs

Posted:March 8, 2018 Author: Chad Berbert
Developing a scouting mechanism to monitor, evaluate, and capitalize on market trends and developments is a crucial tool for organizations…
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Global Online Retailer

November 10, 2014| Cicero Institute
By deploying nearly a million online and telephone surveys of international customers (b2c) and merchants (b2b) annually, Cicero is helping…

Global Nutritional Product Company

November 10, 2014| Cicero Institute
Cicero conducted a strategic analysis surrounding this global company's position, capabilities, and gaps in supply, relative to customer demands in…

Global Nutrition Company

November 10, 2014| Cicero Institute
Cicero collaborated with this global nutrition company in an effort to measure name recognition, awareness, familiarity and favorability, and reputation…

Global Financial Institution

November 10, 2014| Cicero Institute
Cicero performed extensive quantitative and qualitative research, which included focus groups, in-depth interviews, and surveys, to further a global financial…

Fortune 100 Global Internet Technology Company

November 10, 2014| Cicero Institute
The client has long been at the forefront of internet technologies, pioneering the way that computers and people connect with…

Foreign Exchange Company

November 10, 2014| Cicero Institute
Interactive online and telephone surveys were launched to existing customers to ascertain consumer interests, demographics and effectiveness of past and…

Proprietary Higher Education Provider

November 10, 2014| Cicero Institute
The client, a national proprietary higher educational institution that offered classes both online and in-person, had been experiencing significant declines…

Proprietary Higher Education Provider

November 10, 2014| Cicero Institute
Increased demand for accountability in higher education, growing scrutiny of institutions receiving significant federal funding, and an organizational desire to…

Proprietary College of Nursing

November 10, 2014| Cicero Institute
Cicero's client, a proprietary, private nursing college, sought Cicero's assistance to navigate an aggressive expansion plan, which will double or…
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