Cicero compared client attrition to its competitors to pinpoint specific company versus industry shortcomings. Cicero used this research to establish churn benchmarking standards, ascertain variables for turnover calculation, and institute churn reduction measures.
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Cicero Institute is our center for sharing knowledge, research, and thought leadership. Cicero Institute publishes data-driven industry insights to help drive success and improve efficiency in a fast-paced and challenging marketplace.