Cicero conducted a strategic analysis surrounding this global company’s position, capabilities, and gaps in supply, relative to customer demands in the agriculture and nutrition markets. Cicero developed a business marketing plan for launching new services in the agriculture and nutrition markets.
Cicero also determined customer segment sizes, market share, and benchmarked growth tactics by competitors; forecasted customer trends and evaluated key acquisition targets; developed methods to prevent encroachments by other solutions expected to enter the market; established marketing and distribution partnerships, and created different ROI assessments. Cicero also recommended the best tactics based on analysis of potential customer segments and financial modeling.